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How do I make static ads from a product image in Arcads?

How to make static ads in Arcads from a product photo, or which image model to pick.

Written by Romain Torres

Introduction

Arcads makes static ad images as well as videos. Upload one product photo, describe the scene, and generate lifestyle shots, studio shots and ad visuals around your real product.

Insight: Paid plans include 100 free images per rolling 24 hours across all image models, at standard resolution, so you can explore many scenes before you pick one.

What can I make?

  • Lifestyle and studio product shots in any setting

  • Images with text inside them, such as a headline on packaging

  • Product cutouts on transparent backgrounds

  • The same shot from a new camera angle, or 10 key angles at once

  • Images split into layers, so you can move, hide or replace the background, objects and text

  • Stills pulled from any of your video ads

How to make a static ad

Step 1: Upload your product

Open a project in Studio and drag in your product image.

Step 2: Describe the scene

Write what you want, for example "the bottle on a marble counter in morning light". Stuck on the prompt? The Prompt Builder writes one from a description and reference files (8 credits).

Step 3: Pick a model and generate

  • Nano-Banana Pro (the default) for realistic images from a prompt and references, and edits

  • Nano-Banana 2 or 2.1 for fast results with up to 14 references and the strongest edits

  • GPT Image 2.5 (Flare or Sunburst) for edits that change only what you ask, five quality levels and Transparent, Opaque or Auto backgrounds. GPT Image 2 has three quality levels and Auto or Opaque backgrounds

  • Seedream 4.5 or Seedream 5 for strong character and product consistency

  • Grok Image for a different style

  • UGC Studio for creator-style photos

Past the free allowance, an image costs 8 to 124 credits, depending on the model and quality.

Step 4: Refine

Select your favorites and change colors, backgrounds or details. Use Camera Angle for new viewpoints (24 credits, or 240 for 10 angles), Remove Background for a clean cutout (0 credits) and Upscale for a higher resolution (80 credits, free on Pro and above).

FAQs & Common Issues

Can I turn a static ad into a video?

Yes. Click Video on the image to open the video composer with your image as the start frame. In Claude, the static-to-motion skill from the Arcads skills turns a finished static ad into a short video.

My product looks different in the result.

Start from a clean, well-lit product photo. The better the reference, the closer the result.

Credit costs in this article are the standard rates. Arcads tests new pricing from time to time, so your account may use different rates or plan sizes. The Generate button in the app shows what each generation costs on your account.

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