Skip to main content

AI Video Ads for Performance Marketing

How performance marketers use Arcads to make enough new video creatives to test every week on Meta, TikTok and YouTube, and scale the winners.

Written by Romain Torres

What it is: Arcads used as a creative supply for paid social. New angles, hooks, actors and languages every week, without shoots.

What you can do:

  • Make UGC-style ads with AI actors for each angle or offer

  • Put several spoken hooks and text hooks on one winning body

  • Test the same script with different actors to see which face converts

  • Make product videos, unboxings, B-roll and app showcase ads

  • Translate winners with lip sync for new markets

  • Produce 20 videos in one workflow run, such as 10 actors in 2 languages

  • Track competitor ads from the Meta Ad Library and rebuild what works

  • Connect Meta Ads so Mark can read campaign performance, clone the winner and publish new ads

  • Resize every video to 9:16, 4:5, 1:1 or 16:9 for each placement

Plans for heavy testing: Pro, Scale and Business roll unused credits over with no cap and no expiry, and bill extra usage on the next invoice instead of stopping, so a big testing month doesn't pause production. Optional daily, weekly or monthly spending limits keep spend in check.

Did this answer your question?