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Competitor Ad Research and Ad Cloning

Track your competitors' ads, study their hooks and formats, and rebuild what works with your own product, actors and script, in Arcads, with Mark, or from Claude with the Arcads MCP and skills.

Written by Romain Torres

What it is: tools for starting from ads that already work in your market. Pull competitor ads, study them, and recreate the structure for your brand.

What you can do:

  • Add competitors to a brand. Arcads syncs their ads from the Meta Ad Library, stores them and analyzes them, and you can sort by spend, impressions, running time and advertiser

  • Save your own proven ads as Winning ads, and Arcads breaks each one down into a structure you can reuse

  • Ask Mark to replicate a winning or reference ad, or to analyze a Meta campaign and clone the winner

  • Fetch competitor ads from Claude or ChatGPT with the Arcads MCP, including the lite server

  • Use the Arcads skills for Claude: spy-competitor-ads finds competitor ads in the Meta Ad Library, clone-hook adapts a reference video's hook to your brand, clone-static-ad adapts a static ad for your product, and viral-clone recreates a reference video ad with a different product

  • Swap the person in a video with Replace Actor, or translate it for new markets

Good to know:

  • The MCP is available on every plan. Generations use your credits, and if you run out, they return an Upgrade button

  • Use the idea and the structure, then make it your own. Misleading content is not allowed on Arcads

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